HOT: Taylor Swift Makes History Again: Tops Billboard’s Power 100 List and Shares Business Insights

For the second time in history, an artist has claimed the top spot on Billboard’s Power 100 list, and this time it’s none other than Taylor Swift. Swift’s ascendancy marks a groundbreaking achievement as she becomes the first to lead this annual ranking of influential figures in the music industry since Jay-Z and Beyoncé’s joint recognition in 2014.

Swift, a chart-topping sensation, has consistently dominated various Billboard charts, including the Hot 100 (11 times), the Billboard 200 (13 times), Hot Country Songs (nine times), and Pop Airplay (12 times). Her impact extends beyond just numbers, with accolades such as being named Woman of the Year twice (2014 and 2011) at Billboard’s Women in Music event and receiving the prestigious Woman of the Decade title at Billboard Women in Music 2019.

In a recent feature in Billboard, Swift generously shared insights into her business acumen, offering advice for aspiring executives aiming to follow in her innovative footsteps. Emphasizing the value of ideas without industry precedent, Swift encourages taking strategic risks and trusting one’s instincts, even when faced with skepticism. She reflected on her career’s pivotal moments, noting that defying conventional wisdom and embracing strategic risks, like her rerecordings, played a transformative role, thanking her team and fans for taking that leap with her.



As Melinda Newman, executive editor at Billboard, observes in the Power 100 list entry on Swift, her perspective becomes particularly relevant in an industry increasingly driven by metrics and data analysis, where instinct often takes a back seat.

For those curious to explore more about Swift’s thoughts and achievements, her complete Power 100 list entry is available. Meanwhile, Swift’s record-breaking Eras Tour is set to kick off its international leg on February 7 in Tokyo, featuring a series of performances at the Tokyo Dome.

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