Sep 5, 2024; Kansas City, Missouri, USA; Recording artist Taylor Swift watches the action during the first half of a game between the Baltimore Ravens and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium.

Taylor Swift is very familiar with Arrowhead Stadium at this point.

But it’s a new season, and Swift made sure to be there to cheer on the Kansas City Chiefs in their first game against the Baltimore Ravens.

So to welcome her back for her second year, the Chiefs social media team dedicated a post to her.

“Call it what you want, but football season is here.

Welcome back, @taylorswift13 ❤️.”

Swift arrived to the stadium prior to kick off and immediately went up to join Travis Kelce’s parents in a suite.

She’s an important part of Chiefs Kingdom, while they are officially Swifties. It’s perfect.

Here are all the games Taylor Swift can attend this season

Taylor Swift - Chiefs Graphic

The Kansas City Chiefs had a fun day planned prior to the team’s season opener against the Baltimore Ravens on Thursday night. Once again, they will host the “World’s Largest Tailgate: The Tailgate Games” with an experience featuring Arrowhead Stadium’s iconic tailgate experience, a celebration of Chiefs fans’ welcoming spirit, and highlights a fun and friendly competition.

And of course, the team has to pay homage to Taylor Swift, who has become a very important part of Chiefs Kingdom.

The team announce on Tuesday that they are incorporating a Friendship Bracelet Challenge.

“The fast-paced contest will be ongoing throughout the World’s Largest Tailgate: Tailgate Games as members from both teams will face off in a head-to-head showdown to make the most Chiefs-colored friendship bracelets during the 60-minute pregame show.

All bracelets made during the Friendship Bracelet Challenge, as well as the unused bracelet materials, will be donated to the Ronald McDonald House Charities of Kansas City and distributed to the children and families that they serve” the team said in a statement.

Why Friendship Bracelets?

The friendship bracelet phenomenon began at the start of Swift’s Era’s Tour.

In her song, ‘You’re on Your Own, Kid,’ Swift sings, “So, make the friendship bracelets, take the moment and taste it.”

Because of that line, fans across the world starting making tons of friendship bracelets to trade with one another at games. Some fans even started to give some bracelets to Travis Kelce during the game

So now, this has become the universal symbol for Swifties everywhere.

Anytime Kelce goes anywhere now, he is handed bracelets from tons of Swifties, having gained a lot of new Chiefs fans simply due to his relationship with the singer.