Kim Kardashian’s got some tricks (and) treats up her sleeve for Valentine’s Day.kimkardashian/Instagram
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That’s one way to look like a snack.
Kim Kardashian just announced the return of Skims’ Valentine’s Day Shop with a sultry campaign starring Lana Del Rey, who posed in an array of sultry slip dresses and teddies worthy of a Hollywood pinup.
And as part of the launch, the lingerie brand’s rolling out a novelty set that likely won’t last you past Feb. 14: a fully edible candy bra and thong.
At $34 for the bralette and $24 for the matching panty, the sugary skivvies cost the same as Skims’ standard-issue cotton underthings — but at least they double as dessert.
Constructed of multiple strands of sweet treats and trimmed with branded Skims candy hearts, the one-size-fits-all set comes packaged in a special pink gift box, making it a risqué alternative to your usual Russell Stover variety pack.
Skims’ first edible lingerie set will be available starting Jan. 23.Skims
The sweet styles are trimmed with Skims-branded candy hearts.Skims
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Kardashian’s not the only star to roll out themed underthings for V-Day; Rihanna’s Savage X Fenty brand has also experimented with shocking styles tied to the heart-filled holiday.
In the past, the “S&M” singer’s posed in crotchless catsuits and unzippable lingerie from Savage’s various Valentine’s ranges.
Skims was valued at $4 billion last summer.skims/Instagram
The brand’s Play Kit comes with a satin blindfold, a riding crop and a crotchless panty.Skims
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She’s also offered X-rated “Xcessories” like fuzzy handcuffs, miniature whips and leather pasties, along with cheeky thong charms.
Not to be outdone, Skims’ upcoming drop also includes a Play Kit ($58) with a satin blindfold and riding crop — so whether you’re looking to make your Valentine’s Day celebrations spicy or sweet, you’re sure to find something that tickles your fancy.
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