Even though she is the youngest sister of the Kardashian-Jenner family and is only 25 years old, Kylie Jenner is one of the most successful women at home and in the world.
In March 2018, Forbes magazine announced that Kylie Jenner was the world’s youngest self-made billionaire with an estimated fortune of $900 million and will soon achieve the title of youngest self-made billionaire. This article was published a few months before Kylie Jenner turned 21 in August of the same year.
A year later, the business magazine officially acknowledged Kylie Jenner as the youngest self-made billionaire, with a fortune of $1 billion. However, the businesswoman’s name was later removed from the list of billionaires.
In June, Forbes estimated Kylie Jenner’s fortune to be worth $600 million, down from $620 million in 2021.
According to House Digest, the businesswoman currently has 5 properties in California (USA), the most in her family. The most expensive mansion is the Holmby Hills area worth 36.5 million USD, purchased in April 2020. In addition, Kylie Jenner also owns a private plane, many luxury fashion items…
Kylie Jenner on the cover of Forbes magazine in August 2018. Photo: Forbes.
Only 10 years old and already world famous
When the TV show “Keeping Up with the Kardashians” (KUWTK) premiered, Kylie Jenner was just a 10-year-old girl. She is the youngest daughter of businesswoman Kris Jenner and former Olympic athlete Bruce Jenner (now Caitlyn Jenner).
Fans have accompanied Kylie Jenner on her journey to adulthood. When KUWTK ended after 20 seasons, the family continued to launch a new show called “The Kardashians”, which premiered in April.
It’s unclear how much the family made from the new show, but media reported they collectively pocketed $30 million in 2017 from KUWTK.
Fans also do not know how the revenue from the show is divided among the members, but it is likely that this process is related to the amount of time each person appears in each season.
In addition to participating in the family’s program, Kylie Jenner also has her own short program called “Life of Kylie”. This was a temporary source of income, even though the show only aired for one season.
15 years have passed since the first KUWTK episode, Kylie Jenner has surpassed most of her sisters in both fame and money. She used $250,000 in income from appearing on the show and working as a model to launch a lipstick product line.
The women in the Kardashian-Jenner family. Photo: People.
The business empire provides most of the income
When fans heard too much news about the Kardashian-Jenner family, they sought to imitate TV star Kylie Jenner’s makeup and hairstyle.
She founded her most famous business – Kylie Cosmetics – in 2015. The makeup brand was an instant hit thanks to its lip makeup kits. Thanks to a clever social media marketing strategy, the $29 kit sold out in less than a minute.
By the end of 2016, Kylie had dozens of new products and the reputation of a newcomer to the cosmetics industry skyrocketed.
In 2019, Kylie decided to sell 51% of the company’s shares to multinational beauty corporation Coty Inc. for $600 million to help expand business operations. At that time, this deal valued Kylie Jenner’s business at $1.2 billion. The businesswoman pocketed 340 million USD from the deal.
Kylie Jenner continued to appear in Forbes magazine in March 2019. Photo: Forbes.
The deal gives struggling 110-year-old Coty a hip, social media-savvy brand. In contrast, Kylie Jenner has great opportunity to expand plus a large amount of cash and evidence of billionaire status.
Since her success with cosmetics, Kylie Jenner has founded several other businesses, including Kylie Skin, Kylie Baby, and Kylie Swim. All of these add to the female star’s annual income.
Previously, Kylie and her supermodel sister Kendall Jenner launched their own fashion product line called Kendall + Kylie for Pacsun in 2013. This helped increase Kylie’s income when she was a teenager.
In addition, Kylie Jenner also earned a decent profit from her personal app, launched in 2015 and earned $105,170 on the first day. This application is no longer active.
Controversy over the title of billionaire
Financial success put Kylie Jenner on the cover of Forbes magazine in 2018, ranking her 27th on the list of richest self-made women.
However, soon after, Kylie Jenner faced a wave of intense controversy. Many people believe that Forbes magazine’s use of the phrase “self-made” is incorrect. Because Kylie Jenner was born into a famous family, part of the Kardashian-Jenner family that has dominated television and pop culture over the past decade. That popularity is said to be a lever, partly helping Kylie Jenner’s cosmetics brand become a great success.
Forbes said they named Kylie Jenner with the word “self-made” because although she had a lot of help from relatives, the businesswoman did not inherit the business from her family but built it herself.
Kylie Jenner advertises for a cosmetics brand. Photo: Refinery29.
But in a June 2020 investigation, Forbes reported that Kylie Jenner is no longer a billionaire. The magazine reasoned that the young businesswoman had exaggerated the scale and profits of her business, and deceived Forbes and other publications since 2016.
The magazine also said that Kylie Jenner and mother Kris Jenner also invited reporters into the company’s home and office to present tax returns. Forbes believes that the businesswoman wants to show that she is richer than she actually is.
Despite stripping her of the billionaire title, Forbes named Kylie Jenner first on the list of stars making the most money in 2020. This year, she was ranked on two other lists of this magazine, including richest self-made women in America and 30 Under 30.
According to The Richest, Kylie Jenner has never confirmed how much money she has in her bank account. After losing her billionaire title, Kylie Jenner only responded asking people to do something meaningful instead of speculating about her financial situation.
Businesswoman Kylie Jenner. Photo: Forbes.
Some other sources of income
On the Instagram platform alone, Kylie Jenner has more than 373 million subscriptions to date. This helps her promote her own brand while also providing the opportunity to earn more lucrative contracts.
A report said that “makeup mogul” Kylie Jenner is paid an average of 1.2 million USD for a post on her personal page. She is consistently considered one of the highest paid influencers on the platform.
In addition to social media, Kylie Jenner also runs campaigns and signs advertising deals. She has collaborated with brands such as Adidas, Puma and Fashion Nova…
According to The Richest
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